Dr.Different

Brand History

Dr.Different was founded with the vision of providing high-quality skincare solutions rooted in science and research. The brand was established by CEO Lee Dong-won, a dermatologist with extensive experience in the cosmetic industry. His goal was to create a dermatologist-backed skincare brand that combines advanced dermatological knowledge with carefully formulated products designed to treat various skin concerns effectively.

The brand is based in South Korea, a leading country in skincare innovation, and focuses on developing essential cosmetics with scientifically selected active ingredients to ensure long-term skin health.

Mission

Dr.Different’s mission is to offer effective, dermatologist-developed skincare products that go beyond temporary results. Instead of focusing on quick-fix solutions, the brand is committed to long-term skin health and improvement by using high-quality active ingredients in optimal concentrations. The goal is to enhance skin resilience and health while ensuring that all products are suitable for all skin types.

Interesting Fact

To increase brand awareness, Dr.Different has launched advertising and marketing campaigns featuring actress Chae Soo-bin as their official brand ambassador. The brand is actively investing in ongoing research and development, ensuring that their products remain at the forefront of skincare innovation. Through continuous marketing strategies and product development, Dr.Different aims to strengthen its presence in the global skincare market.